The Brand Power Company, a WPP company, is the world’s leading provider of endorsement advertising platforms across television, digital and social, including Brand Power, Medifacts, and Home Tester Club. Harnessing the unrivaled credibility of voices other than the brands, we consistently deliver the lower funnel growth brands need. Not to brag, but we have thousands of irrefutably proven sales performance studies from all the world’s largest brands and retailers and we own the world’s largest e-community of real consumers, www.hometesterclub.com.
CEO
Chris Phyland